Email Hippo vs MailValidation.io: A Comparison of Two Top Email Validation Platforms
Email validation is an integral part of any email marketing campaign. It’s also quite important when tracking signups for your SaaS, or members of your community, and many other use cases where you collect emails, in exchange for access to something you’ve built. By validating email addresses before sending out emails to the intended recipients, you can ensure that your emails are delivered to the proper destination, or they are identified as bad emails and removed from consideration.
There are MANY different email validation services available, but two quite popular email validation api platforms are Email Hippo and MailValidation.io. In this article, we will compare these two email checking offerings, while highlighting their strengths & shortcomings.
Email Hippo is a well-established email validation service that has been around since 2009 per online research. It offers a variety of email validation features, including:
- Single email validation
- Bulk email validation
- API integration
- Real-time validation
- SPF/DKIM/DMARC analysis
- Disposable email identification
Email Hippo is a good choice for businesses of all sizes. It is easy to use and has a wide range of features. Email Hippo also has a variety of other products they offer above and beyond email validation. Including WHOIS services. Email Hippo can be a bit pricey, especially for larger businesses however.
MailValidation.io is a newer email validation service that was founded in 2015. It offers a number of features similar to Email Hippo, including:
- Single email validation, Bulk email validation & API integration
- Multi-User access
- Real-time validation and disposable email checks
- SPF/DKIM/DMARC analysis
- IP blacklist checking
MailValidation.io is more affordable than Email Hippo, and offers a free trial for users. Pricing for MailValidation.io starts at $0.005/email. However, it does not have as many features as Email Hippo outside the email validation space, (no WHOIS for example), and its app interface is not as user-friendly. But, engineers love us!
Both Email Hippo and MailValidation.io are solid email validation platforms that can validate your emails via api/bulk upload of single validation.. Email Hippo has a wider range of features outside the email validation space, but it is also more expensive. MailValidation.io is quite a bit more affordable, and does not have as many features for those really needing more analysis beyond “is that a real email I can deliver too?”.
Ultimately, the best email validation service for you will depend on your specific needs and budget.
In addition to the features and pricing listed above, there are other factors to consider when choosing an email validation api or bulk verification service. These include:
- Accuracy: The accuracy of the email validation service is important to ensure that you are only sending emails to valid addresses. Both are great in this regard.
- Speed: The speed of the email validation service is important if you need to validate a large number of addresses quickly. Both are great in this regard.
- Support: The support offered by the email validation service is important if you have any questions or problems. Both are great in this regard.
I hope this article has helped you to compare Email Hippo and MailValidation.io a bit more and illustrates where their strengths lie.
Comparison as of March 2023
Disclaimer: The third party’s name is utilized for comparison purposes only and is the trademark of its respective owner. MailValidation.io claims no rights whatsoever in the use of such name and/or any related trademarks. MailValidation.io is not affiliated with the third party referenced on this page.